The HU is a band from Mongolia that blends western rock and traditional Mongolian music and throat singing. Their first two videos (“Yuve Yuve Yu” and “Wolf Totem”) immediately went viral garnering the band over 18 million views. The explosive reaction to The HU resulted in a number of features about the band in international media such as NPR, ET India Times, Playboy Mexico, Jack Canal+Fr, Hong Kong 01, DW News Germany and others. The band’s name The HU, is the Mongolian root word for human being. They call their style “Hunnu Rock”…inspired by the Hunnu, an ancient Mongolian empire, known as The Huns in western culture. Some of the band’s lyrics include old Mongolian war cries and poetry. Founded in 2016 in Ulaanbaatar, Mongolia by their producer Dashka, along with the members Gala, Jaya, Temka, and Enkush.